Digital Panda Media

Category: Social Media & Paid Growth

  • How to Do Facebook Ads Retargeting in 2025 (Step by Step)

    Are you spending money on Facebook Ads but struggling to convert cold audiences into paying customers? You’re not alone. Many small businesses waste precious ad spend chasing new audiences—when the real goldmine lies in retargeting. With Facebook Ads retargeting, you can re-engage people who have already interacted with your brand, increasing conversions while lowering your…

  • The Power of Micro-Influencers for Small Business Growth

    If you think influencer marketing is only for big brands with deep pockets, think again. In 2025, small businesses are discovering the unmatched power of micro-influencers to grow their audience, build trust, and increase sales—without breaking the bank. Micro-influencers are everyday creators with niche followings, usually ranging from 1,000 to 100,000 followers. They may not…

  • Instagram Reels vs. TikTok: Where to Focus in 2025

    Instagram Reels vs. TikTok: Where to Focus in 2025

    Short-form video isn’t going anywhere. But as a business owner or marketing decision-maker, you’re probably wondering: should I double down on Instagram Reels or TikTok in 2025? Both platforms offer massive reach, high engagement, and viral potential. But each comes with different audiences, features, and content expectations. Choosing the right one—or knowing how to leverage…

  • How to Create Scroll-Stopping Social Media Ads?

    How to Create Scroll-Stopping Social Media Ads?

    In a world where the average human attention span is shorter than a goldfish’s, your social media ad has one job: STOP THE SCROLL. If your ad doesn’t hook someone in the first two seconds, you’ve already lost. It doesn’t matter how good your product is. It doesn’t matter how clever your copy is. If it blends…